What our clients say
New product development
I would not hesitate to recommend Marketwise Strategies to anyone who wants to ‘de-risk’ the market potential for their product or service. We have worked with Marketwise Strategies on many projects over the last year in a wide variety of sectors including biochemicals, telehealth, telecare, retail, manufacturing, medical devices, and software for education and NHS environments. The quality and speed of turn-around of their research has been excellent, forming a key part of our investment decisions.
Fred Pernet – Programme Director, Codeworks DEV
We were looking for a company who were technically competent, people who could understand the technology that we had – even though it is complicated – people who are used to dealing with technology in some way. Collectively we had experience of other market research companies, and we were not confident that they would be able to provide the work that we wanted, to the standard that we wanted. You delivered more than we expected and were good to deal with – you clearly cared about the work we do.
We were very pleased with the number and quality of the contacts that you made. In the short term, there were companies that wanted to talk to us about the product we are developing. This has allowed us to focus our attention on one or two customers that will, we hope, bear fruit. In the long term, there were people of the right calibre… that would enable us to go forward with some confidence.
Bill Shepherd – Director, Photon Fire Ltd
I wanted to drop you a line about the recent research Marketwise Strategies has carried out with us. This was research into NBS Product Development and into the use of official documentation in the construction industry. I feel that these two pieces of research, coinciding as they did, placed some pretty demanding schedules on your team, particularly David and Graham, which they managed to meet.
Once again I was struck by your team’s ability to go beyond the confines of the brief to thoroughly examine the topics and provide some genuine insight.
Adrian Malleson – Customer Research and Analysis Manager, RIBA Enterprises
The service provided by Marketwise Strategies was at all times efficient, effective and highly professional, and culminated in the generation of a comprehensive and focussed market report which more than met our expectations as a client.
It helped us to clarify the business proposition: we were getting direct feedback from industry on what they were looking for and how the service could address their needs.
I was very impressed with the way Marketwise Strategies kept us in the loop all the time. There was a lot of to and fro communication – they were coming back to us with additional contacts – that was very helpful.
Dr Jim Logue – Business Development Manager, Merseybio
The market research was essential to our product development and Marketwise Strategies provided an excellent service. We were looking for someone to help us through the process. It was important to have someone we could relate to – for guidance about research – the personal approach. In our first venture into the field of market research, we were impressed by Marketwise Strategies’ timely response to our queries and the regular feedback provided during the research. We found their structured approach and objectivity really valuable. We received friendly advice and help throughout the project.
Dr Simon Johnson - Managing Director, Ameeca
In all of my dealings with Marketwise Strategies I have been consistently impressed with their professional and friendly approach. Their responsiveness, attention to detail and quality of work never fails to impress.
Technology Transfer professional – Newcastle University
Market entry research and strategies
As an online information provider, IHS understand the importance of focusing on customer delight, and found working with Marketwise Strategies resulted in a first class service from first brief to conclusion of results.
Nicholas Burn – Strategic Marketing Manager IHS (Global) Ltd
It was the insight that Marketwise Strategies provided that really sold me. They didn’t just respond to the brief, they fuel conversation about the brief and whether it’s going to provide best value. (They) sat down with me and helped me refine my thinking about what was important… We did put the contract out to tender but Marketwise Strategies was the only company that came back and said, ‘This is really interesting and we can do all that but have you considered this?’ – which was like a breath of fresh air.
Joanna Berry – Chief Operating Officer, Inkspot Science
An outstanding piece of market research – especially so in the powerful conclusions drawn from it. This research is rapidly forming the bedrock on which the whole strategic direction and approach of the business is being based…Having this qualitative knowledge of the market, we can move forward with confidence
Duncan Beattie – Partner, Corgin
Stakeholder research, branding and communications
A very positive and well-expedited piece of research, presented to us in a way that allowed for clearly identifiable areas for action within our organisation. I would certainly look at working with Marketwise Strategies again should the opportunity present itself.
Jodine Milne, Marketing Manager – Stagecoach North East
The final report, which was made available to all stakeholder organisations, was produced to a level beyond all expectations and gained unanimous commendation from all parties involved.
This research has served as an invaluable guide in helping us to inform the market about developments within the ADAS Group. We are looking forward to a bright future with a reinvigorated business and a new brand identity to reflect the current direction of the ADAS Group.
Stephen Collier, Chief Executive, ADAS
